Page 9 - (کیهان لندن - سال سى و سوم ـ شماره ۲۰ (دوره جديد

‫ﺑﺪﻭﻥ ﺷﻤﺎﺭﺓ ﺻﻔﺤﻪ ‪ -‬ﺷﻤﺎﺭﻩ ‪20‬‬
‫ﺟﻤﻌﻪ ‪ 7‬ﺗﺎ ﭘﻨﺠﺸﻨﺒﻪ ‪ 13‬ﺍﻭﺕ ‪2015‬‬

‫زنروز‬ ‫ﺯﻧﺎﻥ ﺷﺎﺧﺺ‬

‫ﺛﺮﻳﺎ ﺩﺍﺭﺍﺑﻰ‬

‫ﺩﻭﺑﺎﺭﻩﻣﻰﺳﺎﺯﻣﺖﻭﻃﻦ!‬ ‫ﻛﺎﻫﺶ ﻭﺯﻥ‬ ‫ﺍﻧﺪﺍﺧﺖ‪ .‬ﺳﺘﻮﻥ ﻧﻮﻳﺲ ﻣﺸﻬﻮﺭ ﻧﻴﻮﻳﻮﺭﻙ‬ ‫ﺛﺮﻳﺎ ﺩﺍﺭﺍﺑﻰ ﻟﻴﺴﺎﻧﺲ ﺧﻮﺩ ﺭﺍ ﺩﺭ ﺭﺷﺘﻪ‬
‫ﺍﮔﺮ ﭼﻪ ﺑﺎ ﺧﺸﺖ ﺟﺎﻥ ﺧﻮﻳﺶ‬ ‫ﺗﺎﻳﻤﺰ‪ ،‬ﻧﻴﻜﻮﻻﺱ ﻛﺮﻳﺴﺘﺎﻑ‪ ،‬ﺛﺮﻳﺎ ﺭﺍ ﺗﻨﻬﺎ‬ ‫ﺗﺎﺭﻳﺦ ﻫﻨﺮ ﺍﺯ ﺩﺍﻧﺸﮕﺎﻩ ﺟﻮﺭﺝ ﺗﺎﻭﻥ‬
‫ﺑﺎ ﺟﻌﻔﺮﻯ ﻭ ﻟﻴﻤﻮ‬ ‫ﺩﻟﻴﻞ ﻣﻴﻠﻴﻮﻧﻬﺎ ﺗﻌﻘﻴﺐ ﻛﻨﻨﺪﻩ ﺣﺴﺎﺏ‬ ‫ﻭﺍﺷﻨﮕﺘﻦ ﺩﻯ ﺳﻰ ﺩﺭﻳﺎﻓﺖ ﻛﺮﺩ‪ .‬ﺍﻭ‬
‫ﺳﺘﻮﻥ ﺑﻪ ﺳﻘﻒ ﺗﻮ ﻣﻰ ﺯﻧﻢ‪،‬‬ ‫ﻳﻜﻰ ﺍﺯ ﻛﺎﺭﺁﻓﺮﻳﻨﺎﻥ ﺩﻳﺠﻴﺘﺎﻟﻰ ﻣﺸﻬﻮﺭ‪،‬‬
‫ﺍﮔﺮﭼﻪﺑﺎﺍﺳﺘﺨﻮﺍﻥﺧﻮﻳﺶ‬ ‫ﺳﻢ ﺯﺩﺍﻳﻰ ﺍﺯ ﻛﺒﺪ ﻋﺎﻣﻞ ﻣﻬﻢ ﻭ ﺍﺳﺎﺳﻰ ﺩﺭ ﺳﻮﺯﺍﻧﺪﻥ‬ ‫ﺗﻮﻳﻴﺘﺮﺵ ﻣﻰ ﺩﺍﻧﺪ‪.‬‬ ‫ﭘﻴﺸﺮﻭ ﺩﺭ ﺯﻣﻴﻨﻪ ﺭﺳﺎﻧﻪ ﻫﺎﻯ ﺍﺟﺘﻤﺎﻋﻰ‬
‫ﺛﺮﻳﺎ ﭘﺲ ﺍﺯ ﭘﺎﻳﺎﻥ ﻓﻌﺎﻟﻴﺘﺶ ﺩﺭ ﺭﻭﺯﻧﺎﻣﻪ‬ ‫ﻭ ﺍﺯ ﺳﺮﺁﻣﺪﺍﻥ ﺗﺠﺎﺭﺕ ﺩﻳﺠﻴﺘﺎﻟﻰ ﻭ‬
‫ﺩﻭﺑﺎﺭﻩﻣﻰﺑﻮﻳﻢﺍﺯﺗﻮ ُﮔﻞ‪،‬‬ ‫ﭼﺮﺑﻰ ﺧﺼﻮﺻﺎ ﭼﺮﺑﻴﻬﺎﻯ ﺩﻭﺭ ﺷﻜﻢ ﻭ ﻛﻤﺮ ﺑﻪ ﺷﻤﺎﺭ ﻣﻰ ﺭﻭﺩ‬ ‫ﻧﻴﻮﻳﻮﺭﻙ ﺗﺎﻳﻤﺰ ﺑﻪ ﻋﻨﻮﺍﻥ ﻣﺴﻮﻭﻝ ﺗﻮﻟﻴﺪ‬ ‫ﺭﻭﺷﻬﺎﻯ ﺍﺳﺘﻔﺎﺩﻩ ﺍﺯ ﻓﻨﺂﻭﺭﻳﻬﺎﻯ ﺟﺪﻳﺪ‬
‫ﺑﻪﻣﻴﻞﻧﺴﻞﺟﻮﺍﻥﺗﻮ‬ ‫ﻭﺏ ﺳﺎﻳﺖ ‪ drop.io‬ﺷﺮﻭﻉ ﺑﻪ ﻛﺎﺭ ﻛﺮﺩ‪.‬‬ ‫ﺑﺮﺍﻯ ﺍﻓﺰﺍﻳﺶ ﺑﻬﺮﻩ ﻭﺭﻯ‪ ،‬ﻣﻄﺮﺡ ﺷﺪﻥ‬
‫ﺯﻳﺮﺍ ﻛﺒﺪ ﺑﻪ ﺳﻮﺯﺍﻧﺪﻥ ﭼﺮﺑﻰ ﻫﺎﻯ ﺫﺧﻴﺮﻩ ﺷﺪﻩ ﺩﺭ ﺑﺪﻥ ﻛﻤﻚ ﻣﻰ‬ ‫ﺍﺯ ﺍﻭ ﺍﺧﻴﺮﺍ ﺭﻭﻯ ﺟﻠﺪ ﺷﻤﺎﺭﻩ‬
‫ﺩﻭﺑﺎﺭﻩ ﻣﻰ ﺷﻮﻳﻢ ﺍﺯ ﺗﻮ ﺧﻮﻥ‪،‬‬ ‫»ﺧﻼﻕ ﺗﺮﻳﻦ ﺍﻓﺮﺍﺩ ﺩﺭ ﺗﺠﺎﺭﺕ« ﻣﺠﻠﻪ‬ ‫ﻭ ﺭﺷﺪ ﺍﺳﺖ‪.‬‬
‫ﺑﻪ ﺳﻴﻞ ﺍﺷﻚ ﺭﻭﺍﻥ ﺧﻮﻳﺶ‬ ‫ﻛﻨﺪ‪ .‬ﺑﺎ ﺗﻬﻴﻪ ﻭ ﻧﻮﺷﻴﺪﻥ ﺍﺳﻤﻮﺗﻰ ﺳﺎﺩﻩ ﺟﻌﻔﺮﻯ ﻭ ﻟﻴﻤﻮ ﺑﻪ ﻣﺪﺕ ﻓﻘﻂ‬ ‫‪ Brandweek’s‬ﻧﺎﻡ ﺑﺮﺩﻩ ﺷﺪﻩ ﺍﺳﺖ‪.‬‬ ‫ﺛﺮﻳﺎ ﺑﻪ ﺗﺎﺯﮔﻰ ﺗﺎﺭﻧﻤﺎﻯ ‪zady.com‬‬
‫ﺍﻭ ﺩﺭ ﺳﺎﻝ ‪ 2014‬ﺍﻓﺘﺨﺎﺭ ﻋﻀﻮﻳﺖ ﺩﺭ‬ ‫ﺭﺍ‪ ،‬ﻛﻪ ﻳﻜﻰ ﺍﺯ ﺍﻭﻟﻴﻦ ﻓﺮﻭﺷﮕﺎﻫﻬﺎﻯ ﺁﻥ‬
‫ﺩﻭﺑﺎﺭﻩ ‪ ،‬ﻳﻚ ﺭﻭﺯ ﺁﺷﻨﺎ‪،‬‬ ‫ﭘﻨﺞ ﺭﻭﺯ ﻗﺎﺩﺭ ﺧﻮﺍﻫﻴﺪ ﺑﻮﺩ ﺳﻪ ﻛﻴﻠﻮﮔﺮﻡ ﺍﺯ ﻭﺯﻧﺘﺎﻥ ﺑﻜﺎﻫﻴﺪ! ﺍﻳﻦ ﺗﺮﻛﻴﺐ‬ ‫»ﺭﻫﺒﺮﺍﻥ ﺟﻮﺍﻥ ﺩﻧﻴﺎ« ﺩﺭ ﻣﺠﻤﻊ ﺟﻬﺎﻧﻰ‬ ‫ﻻﻳﻦ ﺍﺳﺖ ﻛﻪ ﺑﻪ ﻃﻮﺭ ﻛﺎﻣﻞ ﺗﺠﺎﺭﺕ ﺭﺍ ﺑﺎ‬
‫ﺳﻴﺎﻫﻰﺍﺯﺧﺎﻧﻪﻣﻴﺮﻭﺩ‬ ‫ﺭﺳﺎﻧﻪ ﻫﺎ ﻭ ﺭﺳﺎﻧﻪ ﻫﺎﻯ ﺍﺟﺘﻤﺎﻋﻰ ﻫﻤﮕﻦ‬
‫ﺳﯿﻤﯿﻦ ﺑﻬﺒﻬﺎﻧﯽ‬ ‫ﺑﻪ ﺷﻌﺮ ﺧﻮﺩ ﺭﻧﮓ ﻣﻰ ﺯﻧﻢ‪،‬‬ ‫ﻣﻰ ﺗﻮﺍﻧﺪ ﺑﺎﻋﺚ ﺍﻓﺰﺍﻳﺶ ﺳﻮﺧﺖ ﻭ ﺳﺎﺯ ﺑﺪﻥ ﺷﺪﻩ ﻭ ﻧﻮﺷﻴﺪﻥ ﺭﻭﺯﺍﻧﻪ ﻳﻚ‬ ‫ﺍﻗﺘﺼﺎﺩ ﺭﺍ ﻳﺎﻓﺖ‪.‬‬ ‫ﺷﺪﻩ ﺍﺳﺖ‪ ،‬ﺭﺍﻩ ﺍﻧﺪﺍﺯﻯ ﻛﺮﺩﻩ ﺍﺳﺖ‪ .‬ﻭﺏ‬
‫ﺯﺁﺑﻰﺁﺳﻤﺎﻥﺧﻮﻳﺶ‬ ‫ﺳﺎﻳﺖ‪ Fast Company‬ﺩﺭ ﻓﻬﺮﺳﺖ‬
‫ﺍﮔﺮ ﭼﻪ ﺻﺪ ﺳﺎﻟﻪ ﻣﺮﺩﻩ ﺍﻡ‪،‬‬ ‫ﻟﻴﻮﺍﻥ ﻣﻌﺠﻮﻥ ﺟﻌﻔﺮﻯ ﻭ ﻟﻴﻤﻮ ﺑﺎ ﻣﻌﺪﻩ ﺧﺎﻟﻰ ﻣﻴﺰﺍﻥ ﺳﻮﺧﺖ ﻭ ﺳﺎﺯ ﺑﺪﻥ ﺭﺍ‬ ‫ﺳﺎﻻﻧﻪ »ﻧﻮ ﺁﻭﺭﺗﺮﻳﻦ ﺷﺮﻛﺘﻬﺎ«ﻯ ﺧﻮﺩ‬
‫ﺑﻪﮔﻮﺭﺧﻮﺩﺧﻮﺍﻫﻢﺍﻳﺴﺘﺎﺩ‬ ‫ﺩﺭ ﺳﺎﻝ ‪ zady.com 2014‬ﺭﺍ ﻳﻜﻰ ﺍﺯ‬
‫ﻛﻪﺑﺮ َﺩ َﺭﻡﻗﻠﺐﺍﻫﺮﻣﻦ‪،‬‬
‫ﺯﻧﻌﺮﻩﻯﺁﻧﭽﻨﺎﻥﺧﻮﻳﺶ‬ ‫ﺩﻩ ﻧﻮﺁﻭﺭﺗﺮﻳﻦ ﺷﺮﻛﺘﻬﺎﻯ ﺩﻧﻴﺎ ﻧﺎﻣﻴﺪ‪.‬‬
‫ﺛﺮﻳﺎ ﺯﻧﺪﮔﻰ ﺣﺮﻓﻪ ﺍﻯ ﺧﻮﺩ ﺭﺍ ﺑﻪ ﻋﻨﻮﺍﻥ‬
‫ﻣﺪﻳﺮ ﻫﻤﻜﺎﺭﻯ ﺩﻳﺠﻴﺘﺎﻟﻰ ﻭ ﺭﺳﺎﻧﻪ ﻫﺎﻯ‬
‫ﺍﺟﺘﻤﺎﻋﻰﺩﺭﺭﻭﺯﻧﺎﻣﻪﻧﻴﻮﻳﻮﺭﻙﺗﺎﻳﻤﺰﺁﻏﺎﺯ‬
‫ﻛﺮﺩ‪ .‬ﺍﻭ ﺩﺭ ﻧﻴﻮﻳﻮﺭﻙ ﺗﺎﻳﻤﺰ ﺍﻳﻦ ﺭﻭﺯﻧﺎﻣﻪ‬
‫ﺭﺍ ﺩﺭ ﻓﻴﺴﺒﻮﻙ‪ ،‬ﻳﻮﺗﻴﻮﺏ ﻭ ﺗﻮﻳﻴﺘﺮ ﻓﻌﺎﻝ‬
‫ﻛﺮﺩ ﻭ ﺑﺎ ﺷﺮﻛﺘﻬﺎﻯ ﺑﺰﺭگ ﻭ ﻛﻮﭼﻚ ﻧﻮﭘﺎ‬
‫ﻫﻤﻜﺎﺭﻯ ﻛﺮﺩ ﻭ ﻛﻤﭙﻴﻨﻬﺎﻯ ﻣﻮﻓﻖ ﺑﻪ ﺭﺍﻩ‬

‫ﺩﺳﺖ ﻛﻢ ‪ 40‬ﺩﺭﺻﺪ ﺍﻓﺰﺍﻳﺶ ﻣﻰ ﺩﻫﺪ‪.‬‬

‫اﮔﺮ ﮐﻮدﮐﺎن ﺑﺪاﻧﻨﺪ ﺧﻮردن ﭼﯿﺰی ﺑﺮاﯾﺸﺎن‬ ‫ﻣﻮﺍﺩ ﻻﺯﻡ ﺑﺮﺍﻯ ﺗﻬﻴﻪ ﻣﻌﺠﻮﻥ ﻻﻏﺮﻯ‪:‬‬ ‫ﺑﺮﻫﻨﻪ ﺧﻮاﺑﯿﺪن ﻻﻏﺮ ﻣﯽ ﮐﻨﺪ‬
‫ﺧﻮباﺳﺖآﯾﺎتمﺎﯾﻠﯽﺑﻪﺧﻮردنآنﺧﻮاﻫﻨﺪداﺷﺖ؟‬
‫‪ 1‬ﺩﺳﺘﻪ ﺟﻌﻔﺮﻯ ‪ 1 -‬ﻟﻴﻤﻮ ‪ 1 -‬ﻟﻴﻮﺍﻥ ﺁﺏ‬

‫ﺟﻌﻔﺮﻯ ﻫﺎ ﺭﺍ ﺭﻳﺰ ﺭﻳﺰ ﺧﺮﺩ ﻛﻨﻴﺪ ﻭ ﺑﺎ ﺍﺿﺎﻓﻪ ﻛﺮﺩﻥ ﺁﺏ ﻟﻴﻤﻮ ﻭ ﺳﭙﺲ‬

‫ﻳﻚ ﻟﻴﻮﺍﻥ ﺁﺏ‪ ،‬ﻣﻌﺠﻮﻥ ﺭﺍ ﺁﻣﺎﺩﻩ ﻛﻨﻴﺪ ﺳﭙﺲ ﺍﻳﻦ ﻣﻌﺠﻮﻥ ﺭﺍ ﺑﺎ ﻣﻌﺪﻩ‬ ‫ﺗﺮﺷﺢ ﻛﻮﺭﺗﻴﺰﻭﻝ ﺍﻓﺮﺍﻳﺶ ﭘﻴﺪﺍ ﻣﻰ ﻛﻨﺪ‪.‬‬ ‫ﭼﻄﻮﺭ ﺑﺮﻫﻨﻪ ﺧﻮﺍﺑﻴﺪﻥ ﺷﻤﺎ ﺭﺍ‬
‫ﺑﻪﮔﻔﺘﻪﻛﺎﺭﺷﻨﺎﺳﺎﻥﻫﻤﺎﻥﻣﻮﺍﺩﺧﺎﻣﻰ‬ ‫ﺳﺮﺣﺎﻝ ﻣﻰ ﻛﻨﺪ‪ :‬ﺑﺮﻫﻨﻪ ﭼﺮﺕ ﺯﺩﻥ‬
‫ﺧﺎﻟﻰ ﻫﺮ ﺭﻭﺯ ﺑﻨﻮﺷﻴﺪ‪ ،‬ﺍﻣﺎ ﻓﻘﻂ ﺑﺮﺍﻯ ﭘﻨﺞ ﺭﻭﺯ‪ .‬ﺳﭙﺲ‪ ،‬ﺷﻤﺎ ﺑﺎﻳﺪ ﻳﻚ‬ ‫ﻛﻪ ﺑﺎﻋﺚ ﺗﺮﺷﺢ ﻛﻮﺭﺗﻴﺰﻭﻝ ﻣﻰ ﺷﻮﻧﺪ‪،‬‬ ‫ﺳﻄﺢ ﻛﻮﺭﺗﻴﺰﻭﻝ ﺭﺍ ﭘﺎﻳﻴﻦ ﻣﻰ ﺁﻭﺭﺩ ﻭ‬
‫ﻫﻤﭽﻨﻴﻦ ﺑﺎﻋﺚ ﺗﺮﺷﺢ ﭘﺮﮔﻨﻨﻮﻟﻮﻥ ﻭ‬ ‫ﺑﺪﻥ ﺭﺍ ﺑﻌﺪ ﺍﺯ ﺗﻤﺮﻳﻨﺎﺕ ﻭﺭﺯﺷﻰ ﺁﺭﺍﻡ‬
‫ﺑﻨﻈﺮ ﻣﻴﺮﺳﺪ ﺍﺯ ﺩﻳﺪ ﺑﭽﻪ ﻫﺎﻯ‬ ‫ﻭ ﺍﻣﺎ ﻣﺤﻘﻘﻴﻦ ﺩﺍﻧﺸﮕﺎﻩ ﺷﻴﻜﺎﮔﻮ‬ ‫ﺍﺳﺘﺮﺍﺣﺖ ‪ 10‬ﺭﻭﺯﻩ ﺑﻪ ﺑﺪﻧﺘﺎﻥ ﺑﺪﻫﻴﺪ ﻭ ﺑﺮﻧﺎﻣﻪ ﺭﺍ ﺩﻭﺑﺎﺭﻩ ﺍﺯ ﺍﺑﺘﺪﺍ‬ ‫ﺗﺴﺘﻮﺳﺘﺮﻭﻥ ﻫﻢ ﻫﺴﺘﻨﺪ‪ .‬ﺍﮔﺮ ﺑﺪﻥ‬
‫ﭘﻴﺶ ﺩﺑﺴﺘﺎﻧﻰ ﻏﺬﺍ ﺧﻮﺭﺩﻥ ﭼﻨﺪ‬ ‫ﻣﻌﺘﻘﺪﻧﺪ ﻛﻪ ﺍﮔﺮﭼﻪ ﻛﻮﺩﻛﺎﻥ‬ ‫ﺑﻴﺶ ﺍﺯ ﺍﻧﺪﺍﺯﻩ ﻛﻮﺭﺗﻴﺰﻭﻝ ﺑﺴﺎﺯﺩ‪ ،‬ﻣﻴﺰﺍﻥ‬ ‫ﻣﻰ ﻛﻨﺪ‬
‫ﻣﻨﻈﻮﺭﻩ ﻧﻴﺴﺖ‪ .‬ﻣﺜﻼ ﺩﺭ ﻳﻚ‬ ‫ﻣﻴﺪﺍﻧﻨﺪ ﻏﺬﺍﻫﺎﺋﻰ ﻛﻪ ﺗﻮﺳﻂ‬ ‫ﺍﺍﺑﺑﻧﺑﺑﺑﺗﺗﻳﭘﺭﻭﻭﻣﻛﻛﺎﺯﭼﺣﻨﺮﻬﻪﮕﺮﻮﻳﺯﺳﺪﺍﻜﺍﻟﻨﻨﻮﺎﺎﺷﺘﻟﺮ»ﻛﻣﻓﻴﭼﻪﺑﻛﺪﻥﺪﺪﻥﺎﻣﺮﺿﺳﻴ‪.‬ﻋﻰﺪﻯ‪،‬ﻮﺖﺮﺑﻜﻳﺎﺍ‪.‬ﺑﭘﻣﺴﻮﺖﻳﻰﺩﺑﻳﻤﻮﻣﺍﻭﻪﺋﻮﻘﻠﺐﺩﺐﻉﻟﻦﻜﺭﻪﺍﻋﻧﻰﺪﻴﺎﻰﻧﺪﻳﺟﺍﻴﺎﻜﺍﻧﺑﻭﻫﺑﻳﻗﻮﻈﻣﻞﺍﺎﺩﻫﺮﺪﻣﻦﻨﻜﺸﺕ‪،‬ﺪﺮﺎﺩﻬﺮﺍﺩﻮﺍﺳﻦﮕﺪﻰﺋﻫﻯﻯﺗﺯﻮﺳﻡﺎﺖﺍﻣﺍﻴﻨﺩﻣﻩﺩﻣﺗﻴﺎﻩﻳﺯﺍﻯﺩﻧﺖﺎﺭﮔﻣﻭﻗﻪﻌﺍﺮﺭﻤﺭﻨﻦﻧﺶﻮﺑﻨﻬﻦﻥﻛﺎﺩﺍﺑﻳﻮﻋﻰﻛﻻﺗﻧﺪﻯﻴﻠﻋﻮﻭﺧﺪﺑﻟﻏﻴﻰﺪﺪﻪﺰﺻﻩﻛﻃ‪:‬ﺎﻛﻮﻤﻴﺯﻢﻨﺍﺮﻥﺒﻓﻨ‪«0‬ﺑﻮﻥﺐﻛﺑﻣﻪﻳﺍﮕﺎﻴﺎﻞﺍ‪0‬ﻦﺪﺢﻻﻪﻧﻯﺁﻭ‪،‬ﻧﻬﺖﺑﺣﺪﺍﺩ‪3‬ﻯﺗﺍﺳﺎﺑﻛﺗﻛﻚﺮﺭﻰﻜﺎﮔﺘﻮﺍﻰﻛﻡﺑﺮ‪5‬ﺮﻥﺳﺎﻫﺑﺎﺴﻧﺭﺮﺑﺩﻫﺮﺎﺁﺎﺟ‪1‬ﻰﺩﺍﻛ‪.‬ﻫﻮﻭﭼﺑﻨﺮﺳﺖﺍﻰﻪﻥﺕﻪﺷﺑﻓﺮﺮﻭﻉﺗﻪﻛﻧﺩﺑﺍﻣﺎﻴﺮﺑﺑﺨﻤﺭﺑﻳﻴﻗﻳﺑﺍﺶﻤﺘﺎﺰﺧﻴﺎﻴﻪﻪﺳﻴﺍﻰﻳﺑﻓﺠﻦﺴﻓﺩﺒﻘﻮﺨﺎﺍﻮﺘﺪﺸﺭﭼﺑﻟﻚﺰﺰﻫﺩﻪﺍﺷﺩﺍﺘﮔﻮﺑﻴﺎﺖﺼﺮﻧﻳﺍﻮﺖﺍﺑﻧﺁﺑﻔﺮﺭﺪژﻣﻣﻳﻗﺪﺪﻧﻴﻴﺘﻛﻏﻯﺍﺩﺒﻰﺎﮕﺯﻪﻰﻯﺪﺺﺶﻦ‪،‬ﻥﺭﺕﻪﺶﻥﻰﺍﺯﻦﻞﻰﺑﺿﺍﻛﺎﺮﺯﻛﻓﻨﻭﻴﻪﻪﺑﺑﺑﺑﺩﺑﺍﺍﺗﻣﻣ‪.‬ﺑﺪﻭﺻﻏﻳﺎﺎﻴ‪.‬ﺧﺧﺧﺳﻌﻪﺒﭽﺷﻋﻨﺪﻯﺑﺍﻨﻮﻮﻮﺬﻻﻻﻰﻰﻣﺎﺎﻤﺑﺍﻳﺑﻪﻴﺤﺗﻋﺑﻄﺳﺭﻴﻐﺭﺩﭽﺎﺍﺶﺩﻨﺗﺍﻧﻫﺏﺮﻮﻮﻩﺪﺩﻧﻰﻦﺯﺍﻦﻢﺬﻧﻪﺎﻮﺍﺖﻪﺪﺭﻨﺍﻧﺘﻣﻗﺕﻥﻫﺯﺩﭘﺎﺁﺟﻣﺩﺟﻧﺍﻯﺎﺎﻯﺪﻣﺩﺎﺪﺳﺑﻣﺩﻞﺋﺘﺍﺭﻤﻴﻥﻪﻄﺭﺍﻏﺑﺎﺑﻴﺣﻠﻛﺭﺭﻛﺪﺎﺩﺍﻞﻧﺍﺩﻳﻟ‪.‬ﺖﺮﻞﺩﻩﺬﺰﺫﻪﺯﻪﻪﻳﺍﺪﺩﺍﻦﻌﺍﺪﺗﺭﺍﻫﻭﺭﺞﺭﺍ‪.‬ﮕﻥﻛﻫﺩﺍﺣﺄﺍﺭﻪﻣﺍﻳﺍﮔﻧﻏﻧﺎﻨﺩﺘﻣﺎﺷﺮﻟﻦﺘﻴﻫﺑﺁﺷﺬﺪﻓﻦﺠﻮﻯﺮﻣﺪﺮ‪.‬ﺍﻛﻞﻰﺪﺮﻯﺯﺘﺎﺮﺩﻥﻧﻳﻣﻮﻫﻏﺭﺑﻡﺍﻰﺯﺎﺎﻦﻫﺍﻏﺭﺟﮕﻭﺳﻧﻧﺑﺮﭼﻦﻛﺬﺎﺯﺯﺳﻭﻤﺍﺍﺰﺮﻟﺬﻨﺮﺷﺧﺪﻜﺍﺑﻰﻃﻫﺍﻨﺍﺍﭽﺁﻢﻯﻮﻯﺎﻃﻫﻌﺖﺪﻪﻧﻣﻨﻧﺸﻛﺎﺪﺩﻌﻩﺑﻯﻥﺒﻴﺎﻢﺗﻭﻛﻳﺯﺸﻪﻨﺮﻛﺧﻢﻰﻯﺑﻭﻳﺎﺍﻭﻮﻥﻦﺤﻜﻨﻣﻳﻭﺗﻮﻪﺮﻧﻭﻰﺳﺍﺍﺩﺘﻘﺎﻫﻐﺍﻥﻟﻟﺭﺳﻨﻘﻰﻴﺎﺑﺍﻫﻛﻛﺸﺮﻣﺒﺒﻣﺎﻟﺬﻳﻴﺩﺎﺎﻟﻌﻴﻤﺘﺑﺘﻛﺑﺍﺰﺰﻖﻪﺶﻦﻰﻥﻯﺮﺯﻩﻪﻪﻯﻢﻦﻥﻪﺪﻪﻥﺪﻩ‬ ‫ﺗﺴﺘﻮﺳﺘﺮﻭﻥ ﺑﺪﻥ ﻛﺎﻫﺶ ﭘﻴﺪﺍ ﻣﻰ ﻛﻨﺪ‬ ‫ﺍﮔﺮ ﻛﻤﺘﺮ ﺍﺯ ﮔﺬﺷﺘﻪ ﺗﻤﺮﻳﻨﺎﺕ ﻭﺭﺯﺷﻰ‬
‫ﺯﻣﺎﻥ ﻳﻚ ﻏﺬﺍ ﻧﻤﻰ ﺗﻮﺍﻧﺪ ﻫﻤﻪ‬ ‫ﻭﺍﻟﺪﻳﻦ ﺑﻪ ﺁﻧﻬﺎ ﺩﺍﺩﻩ ﻣﻴﺸﻮﺩ ﺳﺎﻟﻢ‬ ‫ﻭ ﺩﺭ ﻧﺘﻴﺠﻪ ﺳﺎﺧﺘﻦ ﻋﻀﻠﻪ ﻭ ﺳﻮﺯﺍﻧﺪﻥ‬ ‫ﺩﺍﺭﻳﺪ ﻭ ﺁﻧﭽﻨﺎﻥ ﻛﻪ ﺑﺎﻳﺪ ﺁﺏ ﻭ ﻣﺎﻳﻌﺎﺕ‬
‫ﻭﻳﮋﮔﻰ ﻫﺎﻯ ﻓﻮﻕ ﺭﺍ ﺩﺍﺷﺘﻪ ﺑﺎﺷﺪ‬ ‫ﻭ ﺑﺮﺍﻳﺸﺎﻥ ﺧﻮﺏ ﺍﺳﺖ‪ ،‬ﺑﺎ ﺍﻳﻦ ﺣﺎﻝ‬ ‫ﻧﻤﻰ ﺧﻮﺭﻳﺪ‪ ،‬ﺑﺮﻫﻨﻪ ﺧﻮﺍﺑﻴﺪﻥ ﺩﺭ ﺑﺴﺘﺮ‬
‫ﻭ ﻫﻢ ﺍﻳﻨﻜﻪ ﻛﻮﺩﻙ ﺍﺯ ﺁﻥ ﻟﺬﺕ‬ ‫ﺍﮔﺮ ﺑﺎ ﺍﺻﺮﺍﺭ ﺯﻳﺎﺩ ﻫﻤﺮﺍﻩ ﺑﺎﺷﺪ‬ ‫ﭼﺮﺑﻰ ﺳﺨﺖ ﻣﻰ ﺷﻮﺩ‪.‬‬ ‫ﻣﻰ ﺗﻮﺍﻧﺪ ﺳﺎﺩﻩ ﺗﺮﻳﻦ ﺭﺍﻩ ﺑﺮﺍﻯ ﻻﻏﺮﻯ‬
‫ﺑﺒﺮﺩ‪ .‬ﻏﺬﺍﻫﺎﻯ ﺳﺎﻟﻢ ﺑﺎ ﺗﻌﺮﻳﻒ‬ ‫ﺩﻳﮕﺮ ﻛﻮﺩﻙ ﻃﻌﻢ ﻏﺬﺍﻫﺎ ﺭﺍ ﺣﺲ‬ ‫ﭘﻮﻟﻴﻜﻮﺋﻴﻦ ﻫﻤﭽﻨﻴﻦ ﺍﺩﻋﺎ ﻣﻰ ﻛﻨﺪ‪:‬‬
‫ﻭ ﺗﻤﺠﻴﺪﻫﺎﻯ ﻭﺍﻟﺪﻳﻦ ﻫﻴﭽﮕﺎﻩ‬ ‫ﻧﻤﻴﻜﻨﺪ ﻭ ﺑﻪ ﻫﻤﻴﻦ ﺩﻟﻴﻞ ﺍﺳﺖ ﻛﻪ‬ ‫ﺍﮔﺮ ﺷﻤﺎ ﺩﺭ ﻃﻮﻝ ﺷﺐ ﺑﻴﺶ ﺍﺯ ﺣﺪ ﮔﺮﻡ‬ ‫ﺍﻧﺪﺍﻡ ﺷﻤﺎ ﺑﺎﺷﺪ‪.‬‬
‫ﺑﺎﺷﻴﺪ‪ ،‬ﻫﻮﺭﻣﻮﻥ ﻫﺎﻯ ﺭﺷﺪ ﺩﺳﺘﺨﻮﺵ‬ ‫ﺑﺮﺍﺳﺎﺱ ﻣﻄﺎﻟﻌﺎﺕ ﺑﻴﻦ ﺍﻟﻤﻠﻠﻰ ﺑﻨﻴﺎﺩ‬
‫ﺗﻐﻴﻴﺮ ﻣﻰ ﺷﻮﻧﺪ‪ ،‬ﺑﻪ ﺍﻳﻦ ﻣﻌﻨﻰ ﻛﻪ‬ ‫ﻣﻠﻰ ﺧﻮﺍﺏ ﺍﻳﺎﻻﺕ ﻣﺘﺤﺪﻩ‪ ،‬ﺍﺯ ﻫﺮ ﺳﻪ‬
‫ﺳﻮﺯﺍﻧﺪﻥ ﭼﺮﺑﻰ ﺭﺍ ﺑﺮﺍﻯ ﺑﺪﻥ ﺳﺨﺖ‬ ‫ﻓﺮﺩ ﺑﺰﺭﮔﺴﺎﻝ ﺁﻣﺮﻳﻜﺎﻳﻰ ﻳﻚ ﻧﻔﺮ ﺑﺮﻫﻨﻪ‬
‫ﻣﻰ ﻛﻨﻨﺪ‪ .‬ﺑﺮﺍﻯ ﻫﻤﻴﻦ ﺑﻬﺘﺮ ﺍﺳﺖ ﺗﺎ‬ ‫ﻣﻰ ﺧﻮﺍﺑﺪ‪» .‬ﭼﺎﻟﺮﺯ ﭘﻮﻟﻜﻮﺋﻴﻦ« ﻣﺮﺑﻰ‬
‫ﻳﻚ ﺑﺎﺷﮕﺎﻩ ﻭﺭﺯﺷﻰ ﻣﻰ ﮔﻮﻳﺪ‪ :‬ﺧﻮﺍﺹ‬
‫ﺑﺮﺍﻯ ﻣﺒﺎﺭﺯﻩ ﺑﺎ ﭼﺎﻗﻰ ﺑﺮﻫﻨﻪ ﺑﺨﻮﺍﺑﻴﺪ‪.‬‬ ‫ﺩﺭﻣﺎﻧﻰ ﻋﺮﻳﺎﻥ ﺧﻮﺍﺑﻴﺪﻥ ﺍﻛﻨﻮﻥ ﺑﺮﺍﻯ ﻣﺎ‬
‫ﺷﻤﺎ ﻧﻴﺎﺯ ﺑﻪ ﺗﻮﻟﻴﺪ ﺳﻄﺢ ﻣﻄﻠﻮﺏ‬
‫ﻫﻮﺭﻣﻮﻥ ﺭﺷﺪ ﺑﺮﺍﻯ ﺑﺎﺯﺳﺎﺯﻯ ﺑﺎﻓﺖ‬ ‫ﻛﺎﻣﻼ ﺭﻭﺷﻦ ﺍﺳﺖ‪.‬‬
‫ﻫﺎﻯ ﺑﺪﻥ ﻭ ﻫﻤﭽﻨﻴﻦ ﺳﻮﺯﺍﻧﺪﻥ ﭼﺮﺑﻰ‬ ‫ﭘﻮﻟﻴﻜﻮﺋﻴﻦ ﺩﺭ ﺳﺎﻳﺖ ﺍﻳﻨﺘﺮﻧﺘﻰ ﺍﺵ ﺑﻪ‬
‫ﺩﺍﺭﻳﺪ‪ .‬ﺗﻮﻟﻴﺪ ﻫﻮﺭﻣﻮﻥ ﺭﺷﺪ ﺳﺎﻟﻢ ﺑﻪ ﻧﻔﻊ‬ ‫ﻃﻮﺭ ﻛﺎﻣﻞ ﺗﻮﺿﻴﺢ ﻣﻰ ﺩﻫﺪ ﻛﻪ ﻋﺮﻳﺎﻥ‬
‫ﺳﻴﺴﺘﻢ ﺍﻳﻤﻨﻰ ﺑﺪﻥ ﻭ ﻛﺎﻫﺶ ﺩﻫﻨﺪﻩ‬ ‫ﺧﻮﺍﺑﻴﺪﻥ ﺭﻭﻯ ﭼﺮﻡ ﮔﺎﻭﻣﻴﺶ ﻣﻰ ﺗﻮﺍﻧﺪ‬
‫ﺧﻄﺮ ﺍﺑﺘﻼ ﺑﻪ ﺩﻳﺎﺑﺖ ﻭ ﺑﻴﻤﺎﺭﻯ ﻫﺎﻯ‬
‫ﻣﻴﺰﺍﻥ ﻛﻮﺭﺗﻴﺰﻭﻝ ﺭﺍ ﻛﺎﻫﺶ ﺩﻫﺪ‪.‬‬
‫ﻗﻠﺒﻰ ﺍﺳﺖ‪.‬‬ ‫ﻛﻮﺭﺗﻴﺰﻭﻝ ﺑﺪﻥ ﺭﺍ ﺑﺮﺍﻯ ﺫﺧﻴﺮﻩ ﭼﺮﺑﻰ‬
‫ﺩﺭ ﻭﺍﻗﻊ ﺍﮔﺮ ﻓﻀﺎﻯ ﺑﻴﺮﻭﻥ ﺭﺍ ﺑﺎ‬ ‫ﺗﺮﻏﻴﺐ ﻣﻰ ﻛﻨﺪ ﻭ ﻻﻳﻪ ﻫﺎﻯ ﭼﺮﺑﻰ‬
‫ﺯﻳﺮﺍﻧﺪﺍﺯﻯ ﺍﺯ ﭼﺮﻡ ﮔﺮﻡ ﻧﮕﻪ ﺩﺍﺭﻳﺪ ﺍﻣﺎ‬ ‫ﭘﺪﻳﺪ ﺁﻣﺪﻩ‪ ،‬ﺍﻧﺪﺍﻣﻬﺎﻯ ﺣﻴﺎﺗﻰ ﺑﺪﻥ ﺭﺍ‬
‫ﺑﺪﻥ ﺷﻤﺎ ﺍﺣﺴﺎﺱ ﮔﺮﻣﺎ ﻟﺒﺎﺱ ﺭﺍ ﺣﺲ‬ ‫ﺍﺣﺎﻃﻪ ﻣﻰ ﻛﻨﻨﺪ ﻭ ﺩﺭ ﻧﻬﺎﻳﺖ ﻣﻨﺠﺮ ﺑﻪ‬

‫ﺑﻴﻤﺎﺭﻯ ﻗﻠﺒﻰ ﻭ ﺩﻳﺎﺑﺖ ﻣﻰ ﺷﻮﻧﺪ‪.‬‬

‫ﺑﻪ ﻛﻮﺩﻙ ﺍﻳﻦ ﺍﺟﺎﺯﻩ ﺭﺍ ﻧﺨﻮﻫﺪ‬ ‫ﻭﺭﺯﺵ ﻭ ﺗﺤﺮﻛﺎﺕ ﺑﺪﻧﻰ ﺩﺍﺷﺘﻪ ﺍﻳﺪ‪،‬‬
‫ﺩﺍﺩ ﻛﻪ ﻃﻌﻢ ﻏﺬﺍ ﺭﺍ ﺧﻮﺷﻤﺰﻩﺗﺮ‬
‫ﺣﺲ ﻛﻨﺪ‪ .‬ﭘﺲ ﺑﻬﺘﺮ ﺍﺳﺖ ﻭﻗﺘﻰ‬ ‫ﭼﺮﺑﻰ ﺍﺯ ﺩﺳﺖ ﻣﻰ ﺩﻫﻴﺪ‪.‬‬
‫ﺑﻪ ﻛﻮﺩﻛﺘﺎﻥ ﻫﻮﻳﺞ ﻣﻴﺪﻫﻴﺪ ﺗﺎ‬
‫ﺑﺨﻮﺭﺩ‪ ،‬ﻧﮕﻮﺋﻴﺪ ﻛﻪ ﻣﺜﻼ ﻫﻮﻳﺞ‬ ‫ﺑﻨﺎﺑﺮﺍﻳﻦ ﻫﺮ ﻛﺎﺭﻯ ﻛﻪ ﺷﻤﺎ ﺍﻧﺠﺎﻡ‬
‫ﺑﺨﻮﺭ ﺗﺎ ﻗﺪ ﺑﻠﻨﺪ ﻭ ﺑﺎﻫﻮﺵ ﺑﺸﻰ‪.‬‬
‫ﻫﻤﺰﻣﺎﻧﻰ ﺍﻳﻦ ﺍﻃﻼﻋﺎﺕ ﺑﺎ ﺩﺍﺩﻥ‬ ‫ﺩﻫﻴﺪ ﺗﺎ ﺍﻳﻦ ﭼﺮﺑﻰ ﺭﺍ ﻓﻌﺎﻝ ﻧﮕﻪ ﺩﺍﺭﺩ‬
‫ﻫﻮﻳﺞ ﺩﺭ ﻭﺍﻗﻊ ﺩﺭ ﻛﻮﺩﻙ ﺍﻳﻦ ﺣﺲ‬
‫ﺭﺍ ﺍﻳﺠﺎﺩ ﻣﻰﻛﻨﺪ ﻛﻪ ﻧﻤﻴﺨﻮﺍﻫﻨﺪ‬ ‫ﻣﻔﻴﺪ ﺍﺳﺖ‪ ،‬ﻛﺎﺭﻫﺎﻳﻰ ﺍﺯ ﻗﺒﻴﻞ ﻛﺎﻫﺶ‬

‫ﻫﻮﻳﺞ ﺑﺨﻮﺭﻧﺪ‪.‬‬ ‫ﮔﺮﻣﺎﻯ ﺑﺪﻥ ﻭ ﺧﻮﺍﺏ ﺩﺭ ﻫﻮﺍﻯ ﺳﺮﺩ ﻛﻪ‬
‫ﭘﺲ‪ ،‬ﺍﮔﺮ ﻣﻴﺨﻮﺍﻫﻴﺪ ﻓﺮﺯﻧﺪﺗﺎﻥ‬
‫ﻫﻮﻳﺞ ﺑﺨﻮﺭﺩ ﻓﻘﻂ ﻛﺎﻓﻴﺴﺖ ﺑﻪ ﺁﻧﻬﺎ‬ ‫ﻣﻤﻜﻦ ﺍﺳﺖ ﺳﻮﺩﻣﻨﺪ ﺑﺎﺷﻨﺪ‪.‬‬
‫ﻫﻮﻳﺞ ﺭﺍ ﺑﺪﻫﻴﺪ ﻭ ﺍﮔﺮ ﻣﻴﺨﻮﺍﻫﻴﺪ‬
‫ﭼﻴﺰﻯ ﻫﻢ ﺑﮕﻮﺋﻴﺪ‪ ،‬ﻛﺎﻓﻴﺴﺖ‬ ‫ﺍﻣﺎ ﺍﮔﺮ ﺩﻣﺎﻯ ﺍﺗﺎﻕ ﺯﻳﺮ ﺳﻄﺤﻰ ﺑﺎﺷﺪ‬
‫ﺑﮕﻮﺋﻴﺪ ﺑﺨﻮﺭ ﺧﻮﺷﻤﺰﻩ ﺍﺳﺖ ﻭ‬
‫ﻳﺎ ﺍﻳﻨﻜﻪ ﺍﺻﻼ ﭼﻴﺰﻯ ﻧﮕﻮﺋﻴﺪ‪.‬‬ ‫ﻛﻪ ﺩﺭ ﺁﻥ ﺍﺣﺴﺎﺱ ﺭﺍﺣﺘﻰ ﻛﻨﻴﺪ‪ ،‬ﻗﻄﻌﺎ‬
‫ﺍﻳﻦ ﺗﺤﻘﻴﻖ ﺑﺮﻭﻯ ‪ 270‬ﻛﻮﺩﻙ‬
‫ﭘﻴﺶ ﺩﺑﺴﺘﺎﻧﻰ ﻛﻪ ﺩﺭ ﺁﻥ ﺁﺯﻣﻮﻧﮕﺮ‪،‬‬ ‫ﺑﻪ ﺍﻳﻦ ﺁﺳﺎﻧﻰ ﻧﺨﻮﺍﻫﻴﺪ ﺧﻮﺍﺑﻴﺪ‪ ،‬ﭘﺲ‬
‫ﺩﺍﺳﺘﺎﻧﻰ ﺭﺍ ﻫﻤﺮﺍﻩ ﺑﺎ ﺗﺼﻮﻳﺮ ﺩﺭ‬
‫ﻣﻮﺭﺩ ﺩﺧﺘﺮﻯ ﻛﻪ ﻏﺬﺍﻫﺎﻯ ﺁﻣﺎﺩﻩ‬ ‫ﺳﻌﻰ ﻛﻨﻴﺪ ﺩﺭﺟﻪ ﻫﻮﺍﻯ ﺍﺗﺎﻕ ﺭﺍ ﻣﺘﻌﺎﺩﻝ‬
‫ﻭ ﻫﻠﻪ ﻭ ﻫﻮﻟﻪ ﺩﺍﺷﺖ ﺧﻮﺍﻧﺪ‪.‬‬
‫ﺩﺭ ﺑﻌﺼﻰ ﺍﺯ ﺩﺍﺳﺘﺎﻧﻬﺎ‪ ،‬ﺩﺧﺘﺮ‬ ‫ﻧﮕﻪ ﺩﺍﺭﻳﺪ‪.‬‬
‫ﻋﻼﻗﻤﻨﺪ ﺑﻪ ﺧﻮﺭﺩﻥ ﻋﺬﺍ ﺑﻮﺩ ﭼﺮﺍ‬
‫ﻛﻪ ﺑﺮﺍﻳﺶ ﺧﻮﺏ ﺑﻮﺩ ﻭ ﺩﺭ ﺟﺎﻯ‬ ‫ﺍﻓﺮﺍﺩﻯ ﻛﻪ ﺷﺒﻬﺎ ﺍﺣﺴﺎﺱ ﮔﺮﻣﺎ ﻣﻰ‬ ‫ﻧﻜﻨﺪ ﻭ ﺑﻰ ﻭﺍﺳﻄﻪ ﺑﺎ ﻣﺤﻴﻂ ﺑﻴﺮﻭﻥ ﺩﺭ‬ ‫ﭘﻮﻟﻴﻜﻮﺋﻴﻦ ﺗﻮﺿﻴﺢ ﻣﻰ ﺩﻫﺪ‪ :‬ﻛﻤﺘﺮﻳﻦ‬
‫ﺩﻳﮕﺮ ‪ ،‬ﺍﻭ ﻋﻼﻗﻤﻨﺪ ﺑﻪ ﺧﻮﺭﺩﻥ‬ ‫ﺍﺭﺗﺒﺎﻁ ﺑﺎﺷﺪ‪ ،‬ﺁﻧﻮﻗﺖ ﺍﺳﺖ ﻛﻪ ﻫﻮﺭﻣﻮﻥ‬ ‫ﻣﻴﺰﺍﻥ ﻛﻮﺭﺗﻴﺰﻭﻝ ﺯﻣﺎﻧﻰ ﺗﻮﻟﻴﺪ ﻣﻰ‬
‫ﺑﻮﺩ ﭼﺮﺍ ﻛﻪ ﻏﺬﺍ ﺧﻴﻠﻰ ﺧﻮﺷﻤﺰﻩ‬ ‫ﻛﻨﻨﺪ ﻭ ﺗﻤﺎﻳﻞ ﺩﺍﺭﻧﺪ ﺗﺎ ﺑﺮﻫﻨﻪ ﺑﺨﻮﺍﺑﺪ‪،‬‬ ‫ﺷﻮﺩ ﻛﻪ ﺷﻤﺎ ﺧﻮﺍﺑﻴﺪﻩ ﺍﻳﺪ ﻭ ﺑﻴﺸﺘﺮﻳﻦ‬
‫ﺑﻮﺩ‪ .‬ﺩﺭ ﻫﻴﭻ ﻳﻚ ﺍﺯ ﺩﺍﺳﺘﺎﻧﻬﺎﻯ‬ ‫ﻫﺎ ﭼﺮﺑﻰ ﺳﻮﺯ ﺷﺮﻭﻉ ﺑﻜﺎﺭ ﻣﻰ ﻛﻨﻨﺪ‪.‬‬ ‫ﻣﻴﺰﺍﻥ ﻫﻢ ﻣﻮﻗﻊ ﺭﻭﺯ ﺍﺳﺖ‪ .‬ﺣﺘﻰ ﻭﻗﺘﻰ‬
‫ﺧﻮﺍﻧﺪﻩ ﺷﺪﻩ ﺩﻟﻴﻞ ﻋﻼﻗﻤﻨﺪﻯ‬ ‫ﻣﻤﻜﻦ ﺍﺳﺖ ﻣﻘﺪﺍﺭ ﺯﻳﺎﺩﻯ ﭼﺮﺑﻰ ﻗﻬﻮﻩ‬ ‫»ﺭﺍﺳﻞ ﺑﻴﺘﻤﻦ« ﺑﻨﻴﺎﻧﮕﺬﺍﺭ ﺷﺮﻛﺖ‬ ‫ﻣﺸﻐﻮﻝ ﺗﻤﺮﻳﻨﺎﺕ ﻭﺭﺯﺷﻰ ﻫﺴﺘﻴﺪ‪ ،‬ﻫﻢ‬
‫ﺩﺧﺘﺮ ﺑﻪ ﻏﺬﺍﻫﺎ ﻋﻨﻮﺍﻥ ﻧﺸﺪ‪ .‬ﺩﺭ‬ ‫»ﻻﻏﺮﻯ ﺑﺮﺍﻯ ﻫﻤﻪ« ﻣﻰ ﮔﻮﻳﺪ‪ :‬ﭼﺎﻟﺮﺯ‬
‫ﻫﺮ ﻣﻮﺭﺩ‪ ،‬ﻛﻮﺩﻛﺎﻥ ﺑﻴﺸﺘﺮ ﺍﺯ ﻳﻚ‬ ‫ﻛﻮﺩﻛﺎﻥ ﺑﺮﺍﺣﺘﻰ ﻏﺬﺍﻫﺎﻯ ﺳﺎﻟﻢ ﺭﺍ‬ ‫ﻣﻴﺪﺍﻧﻴﻢ ﻭ ﻣﻌﻤﻮﻻ ﺍﻳﻨﻄﻮﺭ ﺑﺮﺩﺍﺷﺖ‬ ‫ﺍﻯ ﺩﺍﺷﺘﻪ ﺑﺎﺷﻨﺪ ﻛﻪ ﻫﻤﻴﻦ ﺑﺎﻋﺚ‬
‫ﻏﺬﺍ ﺧﻮﺭﺩﻧﺪ ﺯﻣﺎﻧﻴﻜﻪ ﺑﻪ ﻫﻴﭻ‬ ‫ﻧﻤﻰ ﺧﻮﺭﻧﺪ‪.‬‬ ‫ﻣﻴﺸﻮﺩ ﻛﻪ ﻧﻮﺟﻮﺍﻧﺎﻧﻰ ﻛﻪ ﺩﺭ‬ ‫ﻣﻰ ﺷﻮﺩ ﺗﺎ ﺍﺣﺴﺎﺱ ﮔﺮﻣﺎﻯ ﺑﻴﺸﺘﺮﻯ‬
‫ﺩﻟﻴﻠﻰ ﺑﺮﺍﻯ ﺧﻮﺭﺩﻥ ﺍﺷﺎﺭﻩ ﻧﺸﺪﻩ‬ ‫ﺧﻮﺭﺩﻥ‪ ،‬ﺳﺨﺖ ﺳﻠﻴﻘﻪ ﻫﺴﺘﻨﺪ‬
‫ﺑﻮﺩ ﻳﺎ ﻭﻗﺘﻴﻜﻪ ﻏﺬﺍﻫﺎ ﺧﻮﺷﻤﺰﻩ ﻭ‬ ‫ﺩﺭ ﺍﻳﻦ ﻓﺮﺿﻴﻪ ﻛﻪ‪»:‬ﺍﮔﺮ ﻛﻮﺩﻛﺎﻥ‬ ‫ﻧﺴﺒﺖ ﺑﻪ ﺳﺎﻳﺮﻳﻦ ﺩﺍﺷﺘﻪ ﺑﺎﺷﻨﺪ‪.‬‬
‫ﺩﻟﭙﺬﻳﺮ ﺗﻮﺻﻴﻒ ﻣﻰ ﺷﺪﻧﺪ‪ ،‬ﺑﻴﺸﺘﺮ‬ ‫ﺑﺪﺍﻧﻨﺪ ﺧﻮﺭﺩﻥ ﭼﻴﺰﻯ ﺑﺮﺍﻳﺸﺎﻥ‬
‫ﺍﺯ ﺯﻣﺎﻧﻰ ﻛﻪ ﻓﻜﺮ ﻣﻴﻜﺮﺩﻧﺪ ﺧﻮﺭﺩﻥ‬ ‫ﺧﻮﺏ ﺍﺳﺖ ﺁﻳﺎ ﺗﻤﺎﻳﻠﻰ ﺑﻪ ﺧﻮﺭﺩﻥ‬ ‫ﻣﺜﻼ ﻓﻘﻂ ﺷﺶ ﻧﻮﻉ ﻏﺬﺍ ﻣﻴﻞ‬
‫ﺍﻳﻦ ﻏﺬﺍﻫﺎ ﺑﺮﺍﻳﺸﺎﻥ ﺧﻮﺏ ﺍﺳﺖ‪.‬‬ ‫ﺁﻥ ﺧﻮﺍﻫﻨﺪ ﺩﺍﺷﺖ؟« ﺍﻳﻦ ﻣﻄﺎﻟﻌﻪ‬
‫ﻣﻰ ﮔﻮ ﻳﺪ ‪ :‬ﺑﭽﻪ ﻫﺎ ﻯ ﭘﻴﺶ‬ ‫ﻣﻰﻛﻨﻨﺪ‪ ،‬ﺗﻔﻜﺮﻯ ﺷﺒﻴﻪ ﻫﻤﺘﺎﻳﺎﻥ‬
‫ﺩﺑﺴﺘﺎﻧﻰ ﺍﺯ ﺧﻮﺭﺩﻥ ﻏﺬﺍﻫﺎﺋﻰ ﻛﻪ‬
‫ﺑﺮﺍﻯ ﺍﻫﺪﺍﻓﻰ ﺩﻳﮕﺮ ﺑﻪ ﺁﻧﻬﺎ ﺩﺍﺩﻩ‬ ‫ﻛﻮﭼﻜﺘﺮﺷﺎﻥ ﺩﺍﺭﻧﺪ‪.‬‬
‫ﻣﻰ ﺷﻮﺩ ﺧﻮﺩﺩﺍﺭﻯ ﻣﻴﻜﻨﻨﺪ‪ .‬ﻣﺜﻼ‬
‫ﺍﮔﺮ ﺑﻪ ﺁﻧﻬﺎ ﮔﻔﺘﻪ ﺷﻮﺩ ﻛﻪ‪ :‬ﺍﻳﻨﻮ‬ ‫ﻫﻤﻪ ﻭﺍﻟﺪﻳﻦ ﺑﻪ ﻧﺤﻮﻯ ﺍﺯ‬
‫ﺑﺨﻮﺭﻯ ﻗﻮﻯ ﺗﺮ ﻣﻴﺸﻰ‪ ،‬ﺑﺎﻫﻮﺵ‬
‫ﺷﻴﻮﻩﻫﺎﻯ ﺧﻮﺭﺍﻧﺪﻥ ﻏﺬﺍﻫﺎﻯ‬
‫ﺗﺮ ﻣﻴﺸﻰ ‪..‬‬
‫ﻭﻗﺘﻰ ﺑﻪ ﺑﭽﻪﻫﺎ ﮔﻔﺘﻪ ﻣﻴﺸﻮﺩ‬ ‫ﺳﺎﻟﻢ ﻭ ﻣﻐﺬﻯ ﺑﻪ ﻓﺮﺯﻧﺪﺍﻧﺸﺎﻥ‬
‫ﻛﻪ ﺧﻮﺭﺩﻥ ﻓﻼﻥ ﻏﺬﺍ ﺑﻪ ﺍﻭ ﻛﻤﻚ‬
‫ﻣﻰﻛﻨﺪ ﺗﺎ ﻣﻮﻓﻖ ﺷﻮﺩ‪ ،‬ﻗﻮﻯ ﺗﺮ‬ ‫ﺁﮔﺎﻫﻨﺪ‪ :‬ﺗﻈﺎﻫﺮ ﻣﻰ ﻛﻨﻴﻢ ﻛﻪ‬
‫ﺷﻮﺩ‪ ،‬ﺯﻭﺩﺗﺮ ﺑﺰﺭگ ﺷﻮﺩ ﻭ ﻳﺎ‬
‫ﻳﺎﺩﮔﻴﺮﻯ ﺑﻬﺘﺮ ﻭ ﺳﺮﻳﻌﺘﺮ ﻭ ‪...‬‬ ‫ﻫﻮﺍﭘﻴﻤﺎ ﻫﺴﺘﻴﻢ‪ ،‬ﻭﻗﺖ ﻏﺬﺍ ﺩﺍﺩﻥ‬
‫ﻋﻼﻗﻪ ﻛﻮﺩﻙ ﭘﻴﺶ ﺩﺑﺴﺘﺎﻧﻰ ﺑﻪ‬
‫ﺷﻌﺮ ﻭ ﺳﺮﻭﺩ ﺳﺮ ﻣﻴﺪﻫﻴﻢ ﻭ‬
‫ﻏﺬﺍ ﺭﺍ ﻛﺎﻫﺶ ﻣﻴﺪﻫﺪ‪.‬‬
‫ﮔﺎﻫﻰ ﺍﻭﻗﺎﺕ ﻛﺎﺭﺗﻮﻥ »ﮔﺸﻨﻴﺰ«‪،‬‬

‫»ﺟﻌﻔﺮﻯ« ﻭ ﺍﻳﻨﻜﻪ ﭼﻄﻮﺭ »ﺷﺒﺖ«‬

‫ﺑﺎ ﺳﺮﻋﺖ ﺑﺪﻧﺒﺎﻝ »ﺩﻣﺶ« ﻣﻰ‬

‫ﮔﺸﺖ ﻭ »ﻣﻠﻮﺍﻥ ﺯﺑﻞ« ﻛﻪ ﺑﺎ‬

‫ﺧﻮﺭﺩﻥ ﺍﺳﻔﻨﺎﺝ ﻗﺪﺭﺕ ﻣﻰﮔﺮﻓﺖ‬

‫ﺭﺍ ﺑﺮﺍﻳﺸﺎﻥ ﺗﻌﺮﻳﻒ ﻣﻰﻛﻨﻴﻢ‪ .‬ﻫﻤﻪ‬

‫ﺍﻳﻦ ﺩﺭﻭﺩ ﻭ ﺳﺮﻭﺩﻫﺎ ﺑﺮﺍﻯ ﺗﺸﻮﻳﻖ‬

‫ﻛﻮﺩﻛﺎﻥ ﺑﻪ ﺧﻮﺭﺩﻥ ﻏﺬﺍﻫﺎﻯ‬

‫ﺑﺮﮔﺮﻓﺘﻪ ﺍﺯ ﺻﻔﺤﻪ )‪ (Health Family & Wellbeing‬ﺩﺭ ﻓﻴﺴﺒﻮﻙ‬ ‫ﻣﻐﺬﻯ ﺍﺳﺖ‪.‬‬